Liam Collier.
Born and raised in Whangarei. Business advisory at BDO Auckland first, working with owner operated and mid market businesses: forecasting, reporting, and helping owners understand the numbers behind their decisions. I completed the CA program, then chose commercial finance over compliance work.
Then the other side of the table. I ran the finance function of a 130 person law firm: cash, management reporting, profitability and owner decision support. That is where it became obvious how few owner run businesses ever get someone doing that job.
Then my own firm. A fractional CFO to seven and eight figure businesses across construction and trades, professional services, agencies, manufacturing, distribution, healthcare, ecommerce and multi entity groups, and the bookkeeper for owner run businesses that wanted one person across both. I have done New Zealand bookkeeping for years, and some of those clients I have worked with for years. Infraxus LLC is a US company, and it serves New Zealand, Australian and US clients.
The bookkeeping was referral only for years. I never marketed it, because the manual work used to take too long to offer at a fair fee. My systems now do the bulk of the grunt work in minutes instead of hours, and I do the part a person is still needed for: the judgement, and telling you what the numbers actually mean before you have to act on them.
You can check all of it on LinkedIn.
“Liam rebuilt our budget from the bottom up and restructured the ledger so we could actually see delivery margins and where payroll was really going… The reporting was genuinely useful: true cash position after obligations, utilisation by consultant, and straight commentary on what needed a decision each month. Always delivered on time, no fuss, and having clean numbers made life easier when the business changed hands.”